Convenience is the gold standard for digital take out orders. According to Gloria Food, 60% of customers value the convenience of digital take out over dining out with a family. The common denominator is simple; customers want value and convenience in all activities. Restaurateurs must understand this need and its impact on digital food ordering.
The Factors Leading to Slower Activities and Delays for Digital Takeout Orders
As explained by Restaurant Business Online, the steps to understanding unnecessary delays in restaurants begin with identifying their causes:
“Is the menu balanced to put relatively equal pressure on each station? Is the equipment adequate for your volume and working properly? Are menu items and preps streamlined so that ingredients appear in different ways across multiple menu items? Are stations set up for convenient flow, or are cooks crossing over each other or taking steps for certain items? Are orders coming in as quickly as possible, or are they being caught up somewhere, such as between the server’s check pad and the POS system?”
Speed Is Essential to Successful Digital Ordering
Once restaurateurs understand the problems in their facilities, they can begin to embrace digital ordering. Digital ordering depends on the successful execution of kitchen workflows and deliveries. That’s right. Delivery forms a leg on the triad of digital restaurants. Failure to integrate digital solutions and services, including third-party food delivery, will lead to additional latency. Latency pushes customers further toward your competition. Moreover, everyone wants a faster, more successful restaurant experience, regardless of whether it occurs on or off-premise.
How to Increase Speed in Your Restaurant
Increasing speed in digital take out orders helps restaurants manage operations and reduce overhead costs.
As explained by QSR Magazine, “speed is the linchpin of success in an industry that includes “fast” in its name. In 2017, QSR’s Drive-Thru Study reported a study in which researchers made nearly 2,000 visits to 15 different restaurants.”
- Restaurateurs should begin by tracking the status of restaurant facilities, including those affecting food safety. Digital, connected systems eliminate the concerns over foodborne illness and help safeguard against risks.
- Use digital systems to automate as much of the process as possible. Digital take out orders to improve accuracy in ordering and help reduce waste. Employees can operate in real-time and better manage their personal workflows.
- Leverage tracking software to unify POS systems and improve management. Tracking software holds additional implications for big data analytics. Remember that analytics help restaurateurs see their real results, not just those promised by the latest software vendor.
- POS Integration also improves online ordering. Improving ordering processes further boosts customer service and reduces the labor costs in entering orders as well, reports the National Restaurant Association.
- Use data to improve labor management. The application of data will reduce stresses in managing the staff scheduling, assigning staff to tables, tracking ticket gratuity, and encouraging repeat visits through online marketing efforts.
Deploy Integrated POS and Ordering Capabilities to Optimize Kitchen Workflows Now
Integrated POS and ordering capabilities are the hallmarks of effective, digitalized restaurants. Optimized kitchen workflows rely on a stream of information to improve speed and reduce delays. Unfortunately, restaurateurs may fail to see where obstacles lie in current operations. Working with an expert, like Tacit, can help leaders understand their weaknesses and failures. Steamroll your kitchen workflows with a partner that understands the complexities and nuances of digital take out orders. Visit Tacit to request your consultation today.